If you’re looking to buy a luxury car such as a Lamborghini, Porsche, or Bentley, you might have less choice than you think. All three of those luxury brands are actually owned by Volkswagen – the Germany-based company that also owns brands such as Audi, Bucatti, and Skoda.

The above infographic from Business Insider shows the 14 companies that control a combined 54 car brands.

THE ILLUSION OF CHOICE

This is a fantastic follow-up to the previous two infographics we published, showing the “illusion of choice” in certain markets:

These 5 Companies Control the World’s Beer

The Illusion of Choice in Consumer Goods

And as we have mentioned before: each dollar you spend is a vote, so make sure it goes to a company and product that you believe in.

Source: http://www.visualcapitalist.com/14-companies-control-entire-auto-industry/